From clothing that becomes a wearable testament of fandom to accessories like enamel pins or storage drives filled with handwritten lyrics, musicians can offer merchandise that helps build a deeper connection between them and their audience. Think beyond shirts and hats – embroidered wall art, for instance, can evoke a band’s throwback aesthetic, or a set of dice could complement their cult-like aura.
T-shirts
One of the most popular items for custom merchandise for bands to sell is t-shirts. They’re inexpensive, easy to pack in a duffel bag before a gig, and a great way to make cash while connecting with fans.
Bands often create their t-shirts with a customized design with a unique layered logo, which helps build brand recognition among fans over time. This is important because, as music sales have declined over the years, merchandise has become a more significant and crucial part of many bands’ income.
Keychains
Keychains are an excellent way to show your support for a band. In addition to being fashionable accessories and having an amazing appearance, they also come with many features and advantages that make them an essential purchase for any ardent enthusiast.
Posters or Wall Art
It’s hard to imagine going to a show without seeing a merch table. Band merch provides fans with a fashion statement and memento while serving as a powerful marketing tool for musicians.
Focus on designs that resonate with your audience, using colors that align with your aesthetic and are easy to reproduce on a wide range of products. Consider introducing a limited edition line of merch that only lasts for a short period to keep your audience interested in what’s new.
Pay attention to the type of merch your fans prefer, such as beanie hats and hoodies. Keep those in your lineup once you know which items are a hit.
Hats
Bringing merchandise to your shows is essential, not just for profit but also because it serves a critical purpose for bands and fans. It gives fans something to take home, creates a community of supporters, and helps you promote your brand even when you’re not performing.
You can also use embroidered patches to decorate hats and denim jackets or enamel pins that feature your logo, band slogan, or other design elements. This type of merch is stylish and practical, making it an excellent choice for music fans. Present a range of products that should please most of your audience. Then, periodically ask them what they would like to see more of.
Enamel Pins
Pins are a popular way for fans to express their love for their favorite bands. They’re durable, versatile, and easy to wear. They’re also a great way to connect with other fans.
When you’re ready to start making enamel pins, you must know a few things about the process before you start. First, validate demand for your product by ordering the most minor run possible and selling it through online marketplaces. Then, find a manufacturer to help you turn your designs into stunning physical products.
